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The power of value selling : the gold standard to drive revenue and create customers for life / Julie Thomas.

O'Reilly Online Learning: Academic/Public Library Edition Available online

O'Reilly Online Learning: Academic/Public Library Edition
Format:
Sound recording
Author/Creator:
Thomas, Julie (Sales management executive), author.
Contributor:
King, Wendy Tremont, narrator.
Language:
English
Subjects (All):
Selling.
Sales management.
Relationship marketing.
Physical Description:
1 online resource (1 audio file (7 hr., 54 min.))
Edition:
Unabridged.
Place of Publication:
Rego Park : Ascent Audio, 2023.
[Place of publication not identified] : Ascent Audio, 2023.
System Details:
audio file
Summary:
Build strong connections to accelerate sales results In The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life, sought-after trainer and sales leader Julie Thomas delivers an exciting new take on buyer-centric selling to modern buyers. In the book, you'll learn value-based selling techniques to become a trusted business advisor who instills confidence in buying decisions despite unpredictable business environments. This actionable guide to improved business conversations-ones that build trust and human-to-human connections-enables you to focus the sales conversation on value, instead of price, and identify business issues that create urgency to unlock new sales opportunities. You'll also find: strategies for selling to the C-suite, closing more business, expanding your sales footprint, managing global accounts, and generating consistent renewal sales; methods for building credibility and rapport with your buyers along with proven sales prospecting strategies to win time on their increasingly packed calendars; ways to motivate buyers to take action and improve sales forecast accuracy through a repeatable opportunity qualification framework; and actions for aligning your revenue engine and enabling all of your customer-facing teams to improve the customer experience.
Participant:
Narrator: Wendy Tremont King.
Notes:
Unabridged.
OCLC-licensed vendor bibliographic record.
ISBN:
9781663730114
1663730113
OCLC:
1403995352

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