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Segmentación de mercados.
- Format:
- Book
- Author/Creator:
- Fernández Robin, Cristóbal.
- Language:
- Spanish
- Physical Description:
- 1 online resource (16 pages)
- Place of Publication:
- Bogotá : Red Revista Colombiana de Marketing, 2006.
- Contents:
- SEGMENTACIÓN DE MERCADOS: BUSCANDO LA CORRELACIÓN ENTRE VARIABLES ...
- Resumen
- Abstract
- Introducción
- Objetivos y metodología
- Caso aplicado
- Análisis de datos
- Grupo 1
- Grupo 2
- Grupo 3
- Resultados
- Conclusiones
- Referencias bibliográficas.
- Notes:
- Description based on publisher supplied metadata and other sources.
- OCLC:
- 950762110
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