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Guts : the seven laws of business that made Chrysler the world's hottest car company / Robert A. Lutz.

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LIBRA HD9710.U54 C4695 1998
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Format:
Author/Creator:
Contributor:
Series:
Language:
English
Subjects (All):
Physical Description:
xiv, 226 pages : illustrations ; 24 cm
Place of Publication:
New York : John Wiley, ©1998.
Summary:
Provides Chrysler's Senior Manager Bob Lutz's philosophy behind his "seven laws" of business, explaining how that can be applied to making changes, transforming an operation, and creating a successful company.
Contents:
  • THE STORY OF CHRYSLER'S SECOND TURNAROUND: Deja Vu All Over Again ; The Patient Heals Himself: Bringing Platform Teams to Chrysler ; "We Just Did It": The Story of the Viper
  • LUTZ'S IMMUTABLE LAWS OF BUSINESS: The Customer Isn't Always Right ; The Primary Purpose of Business Is Not to Make Money ; When Everybody Else Is Doing It, Don't ; Too Much Quality Can Ruin You ; Financial Controls Are Bad ; Disruptive People Are an Asset ; Teamwork Isn't Always Good
  • LUTZ'S COROLLARIES, OR "THE REST OF THE STORY!": It's Okay to Be Anal Sometimes ; A Little Fear, in Reality, Ain't All That Bad ; Leadership Is All about Common Sense, Which, Unfortunately, Is Not All That Common ; Some Squeaky Wheels Don't Get the Grease, or Pros and Cons of Being a Change Agent
  • Epilogue: DaimlerChrysler: The Beginning of a New World Order for Business?
Notes:
Includes index.
Local Notes:
Gift of the William Way LGBT Community Center.
Other Format:
Online version: Lutz, Robert A. Guts.
ISBN:
  • 0471295612
  • 9780471295617
  • 0471357650
  • 9780471357650
OCLC:
39368458
Online:

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