Social Media Made Me Rich : Here's How It Can Do the Same for You / Matthew Loop.

Format:

Book

Author/Creator:

Loop, Matthew, author.

Language:

English

Subjects (All):

Social media--Economic aspects.

Social media.

Physical Description:

1 online resource (389 pages)

Edition:

First edition.

Place of Publication:

New York : Morgan James Publishing, [2016]

Summary:

A quick, practical, easy-to-understand, comprehensive reference guide that shows you how to generate life-changing, recurring income from the Internet. Matthew Loop has coached and trained thousands of entrepreneurs in more than twenty-five countries. Millions of people have viewed his free social media business-growth tutorials online. Now for the first time, he's packaged ten years of experience into a tactical blueprint that reveals the common denominators of the Internet's highest-paid movers and shakers. In Social Media Made Me Rich, he shows you how to harness these same strategies so you can profit big from networks like Facebook, Instagram, YouTube, Twitter, Pinterest, Amazon, and Google.

Contents:

Intro

Title

Copyright

Contents

Acknowledgements

Introduction

Part I The Foundation

Chapter 1 For the Skeptics - FAQ

Can anyone make money online with something they're passionate about?

Do I have to leave my current job?

Do I have to be in my twenties or thirties to do this?

Do I have to travel to make it work?

Does it cost a lot of money to start an online business?

Do I need to have a formal, university-based education?

Do I have to "recruit" anyone?

Are there any physical products to ship? Do I have to stock inventory?

Is it hard work to start a four-, five-, or six-figure monthly online business?

Chapter 2 Who Am I and Why You Need This Book

Chapter 3 Why Start An Online Business?

1. Your office can be anywhere you want.

2. You set your own hours.

3. You are your own boss.

4. There's no inventory to stock.

5. You get to work with whom you choose.

6. Your work is based on what you're passionate about.

7. You're paid by the value you deliver, not by the hour.

8. You don't need a big team.

9. The tools for success are relatively inexpensive.

10. The amount of money you can make is arguably more than any other industry.

Chapter 4 The #1 Way Most Beginners Sabotage Themselves

The friend factor

Several ways you can control external programming

Several ways you can control internal programming

More on mindset

Here's what to do next:

To recap:

Chapter 5 The 5 Success Pillars For Internet Entrepreneurs

1. Vision

2. Your "why"

3. Getting the best tools and resources

4. Taking massive action

5. Measuring and fine-tuning

Chapter 6 How to Position Yourself as a Leader

1. Tell your personal story.

2. Create a custom category where you can be #1.

3. Get a professionally designed website.

4. Add credibility-boosting social signals to your website at the top.

5. Have pictures of celebrities or recognized industry leaders on your homepage.

6. Define your mission and feature the global impact you want to make by giving back.

7. Manage your reputation.

8. Other important psychological triggers that position you as the leader

Chapter 7 How to Manufacture Celebrity

Phase 1: Determine your desired position.

Phase 2: Indoctrination

Other things to consider when manufacturing celebrity

Chapter 8 The Simple Product Creation Formula

Lifestyle:

Health:

Mindset &amp

Spirituality:

Business &amp

Education:

Family:

Intimate Relationships:

Finances:

Step 1: Brainstorm an Idea.

Step 2: Adjust and Narrow Your Focus.

Step 3: Decide on a Course of Action.

Step 4: Know Your Purpose and Why You Do What You Do.

Step 5: Get it done!

How to easily create digital products:

Chapter 9 The Art of Copywriting and Sales Funnels

The art of the sales funnel

Chapter 10 6 Ethical Persuasion Secrets That Bring You Money

Reciprocity

Scarcity

Authority

Consistency

Liking

Consensus

Chapter 11 How to Conduct Market Research Like a Guru

Keyword Research

Reverse Engineering Your Competitors

Monetization and Commercial Viability

What Others Are Saying in the Forums and on Social Media

Trending Topics

Part II Traffic Generation and List Building

Chapter 12 Building a Blog You Can Quickly Monetize

Move the free line

So what is a blog?

Then and now

Add elements of authenticity

Why you MUST have a blog

Your home online

What's the best blogging platform to use?

What's a subdomain?

Outsourcing

Get a custom theme or blog design

Theme design tips: Compelling psychological triggers and positioning

Additional customization tip.

Include a short, memorable, one-liner slogan

Lead-capture system

Metadata

Permalinks

How to title a blog post

What Should I Write About?

Keyword research

Market Samurai

Pingler.com

Email list

Share on Facebook, Twitter, Pinterest, LinkedIn, Instagram, and Google+

Backlinks

Author rank

How I got over 1,800 Facebook likes for one blog post

What to do after publishing a blog post

Other proven ways to monetize your blog

Chapter 13 Facebook Strategies That Multiply Your Impact and Income

How to create your Facebook fan page

Updating statuses on your Facebook (a.k.a. posting)

Marketing your Facebook business page to gain fans and mass notoriety

Facebook paid advertising

Let's put this in perspective.

The ad image

The ad description

Facebook video ads

Return on investment

Chapter 14 Lucrative YouTube Marketing Tactics

Setting up your YouTube channel

Create Your Channel Icon and Art

Upload a Video Trailer

Add Custom Links and Links to Other Social Media

So, what do you need to get started?

Where should you film the videos?

Camera shy? No problem. Do this.

What should you talk about?

What's the ideal video structure?

Do you need to edit your own videos?

The twelve YouTube video-ranking factors

Creating, optimizing, and ranking a video on Google

The power of the video thumbnail image

The best way to mass distribute a video after it's been published

Piggybacking on trending videos and hot topics

AdSense for YouTube

Approaching popular YouTube users and buying link placement

YouTube sponsored advertising

The #1 sponsored ad to run on YouTube

How to create a compelling video for your YouTube in-stream ads

Chapter 15 How The Pros Cash-In On Twitter

What to post on Twitter

The eight best ways to leverage Twitter.

Chapter 16 The Pinterest Traffic Machine

Now it's time to start pinning content!

How to create graphics to upload to Pinterest

Getting dramatically more followers and re-pins is simply about being active. Here are some ways to grow your follower count quickly.

Which images are the best at pulling traffic?

Here are even more powerful ways to incorporate Pinterest into your social media marketing and business-growth strategy:

The power of Pinterest advertising

Surefire ways to increase your pin engagement

Chapter 17 How to Build Your Brand With Instagram

How to get started

How to get more followers, increase your website traffic, build your influence, and attract a steady stream of paying customers with Instagram

Popular Instagram apps

How often should you post?

Chapter 18 Search Engine Optimization (SEO) Tips And Tricks

There are two types of SEO methods.

How to rank your website #1 on Google

Chapter 19 Guest Blogging Secrets

To review, the top three reasons guest blogging should be a foundational strategy in your business are as follows:

What's the best way to find guest blogging opportunities?

Things to remember when submitting a guest post

Chapter 20 Making Money With Solo Ads

New Pinterest Tool Gets You Server CRUSHING Traffic!

Chapter 21 Partnering Your Way to Wealth and Influence

How to find joint-venture partners

Chapter 22 Email Marketing Strategies That Bank

How to get your emails opened

How to get people to click your email links

How often should I build my email list?

Chapter 23 Using Google+ And Hangouts To Grow Your Audience

Chapter 24 Building Your "Street Cred" With Forums

How to find quality forums related to your industry

The key is finding the right online forums

Register an account immediately.

Choose an easy to remember username and professional avatar

Build out your online profile

Introduce yourself to the community

Take some time to listen and do research

Contribute value

Place your website address in your forum profile signature section

Pick your battles carefully

Contact the admin and see if they offer paid advertising

Offer member discounts if applicable

Outsource at your own risk

Chapter 25 Creating Buzz And Notoriety Via News Releases

How to get a quality press releases written

Press release distribution

Chapter 26 How to Make 5 Figures In One Day With Webinars and Teleseminars

The best (and most popular) webinar platforms

The top teleconferencing services

Sample webinar registration email scripts

Sample email #1

Here's what you'll discover on the live webinar:

Sample email #2

We will also be covering Strategies like:

Sample email #3

Sample email #4

Webinar replay email script

Sample email:

Registration page examples

Webinar and teleseminar checklist

A comprehensive guide to scripting your webinar and teleseminar presentation

Dumb and costly webinar and teleseminar mistakes to avoid

The most common buying objections you must handle

Chapter 27 Is Google Adwords Right For You?

Chapter 28 Getting Paid to Promote Other People's Products

What is affiliate marketing?

Physical or digital products: which ones are better to promote?

How does the process work?

Types of affiliate programs

Selecting and promoting a product

Three approaches to affiliate marketing

Chapter 29 Podcasting For Maximum Impact and Profitability

Here's why the future of podcasting is so bright

Equipment you need to get started

Things to think about before recording your first episode

How to conduct a great Podcast interview.

Technical tasks you can outsource.

Notes:

Description based on publisher supplied metadata and other sources.

Description based on print version record.

ISBN:

9781630477943

163047794X

OCLC:

1235598384