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Permanent waves : the making of the American beauty shop / Julie A. Willett. [electronic resource]
- Format:
- Book
- Author/Creator:
- Willett, Julie A.
- Language:
- English
- Subjects (All):
- Beauty shops--United States--History.
- Beauty shops.
- Beauty shops--Social aspects--United States.
- Beauty Culture--history.
- Women--history.
- Integumentary System.
- Persons.
- History, Modern 1601-.
- Industry.
- Anatomy.
- History.
- Names.
- Technology, Industry, and Agriculture.
- Humanities.
- History, 20th Century.
- Beauty Culture.
- Hair.
- Women.
- United States.
- Medical Subjects:
- Beauty Culture--history.
- Women--history.
- Integumentary System.
- Persons.
- History, Modern 1601-.
- Industry.
- Anatomy.
- History.
- Names.
- Technology, Industry, and Agriculture.
- Humanities.
- History, 20th Century.
- Beauty Culture.
- Hair.
- Women.
- United States.
- Genre:
- History.
- Physical Description:
- 1 online resource (xii, 248 p. ) ill. ;
- Place of Publication:
- New York : New York University Press, c2000.
- Language Note:
- English
- Contents:
- 1. Getting to the Roots of the Industry 12
- 2. Beauty School Promises and Shop Floor Practices 52
- 3. Blue Eagles, Neighborhood Shops, and the Making of a Profession 87
- 4. "Growing Faster Than the Dark Roots on a Platinum Blonde": The Golden Years of the Neighborhood Shop 121
- 5. Afros, Cornrows, and Jesus Hair: Corporate America, the Ethnic Market, and the Struggle over Professionalism 153.
- Notes:
- Includes bibliographical references (p. 235-243) and index.
- Bibliographic Level Mode of Issuance: Monograph
- ISBN:
- 0-585-48045-1
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