The economics of information technology : an introduction / Hal R. Varian, Joseph Farrell, Carl Shapiro.

Format:

Book

Author/Creator:

Varian, Hal R., author.

Farrell, Joseph (Joseph V.), author.

Shapiro, Carl, author.

Series:

Raffaele Mattioli lectures.

Raffaele Mattioli lectures

Language:

English

Subjects (All):

Information technology--Economic aspects.

Information technology.

Computer industry.

Physical Description:

1 online resource (x, 102 pages) : digital, PDF file(s).

Place of Publication:

Cambridge : Cambridge University Press, 2004.

Language Note:

English

Summary:

The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.

Contents:

Cover; Half-title; Title; Copyright; Contents; Figures; The Raffaele Mattioli Lectures; PART ONE 1 Competition and market power; PART 2 Intellectual property, competition, and information technology; Bibliography; Index of names; Index of subjects

Notes:

Title from publisher's bibliographic system (viewed on 05 Oct 2015).

Includes bibliographical references (p. 87-96) and indexes.

ISBN:

1-107-38603-9

1-107-16383-8

1-280-75021-9

0-511-26548-4

0-511-26395-3

0-511-26620-0

0-511-33167-3

0-511-75416-7

0-511-26478-X

OCLC:

476030762