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Where there are Asians, there are rice cookers : how "national" went global via Hong Kong / Yoshiko Nakano.

EBSCOhost Academic eBook Collection (North America) Available online

EBSCOhost Academic eBook Collection (North America)

Ebscohost Ebooks University Press Collection (North America) Available online

Ebscohost Ebooks University Press Collection (North America)
Format:
Book
Author/Creator:
Nakano, Yoshiko.
Language:
English
Subjects (All):
Kitchen appliances industry--Japan.
Strategic alliances (Business)--Japan.
Strategic alliances (Business)--China--Hong Kong.
Commercial products--Modification for export--China--Hong Kong.
Globalization--Economic aspects--Japan.
Physical Description:
1 online resource (227 p.)
Place of Publication:
Hong Kong : Hong Kong University Press, 2009.
Language Note:
English
Summary:
This is the first English-language book to focus on the electric rice cooker and the impact it has had on the lives of Asian people.
Contents:
Acknowledgments
A note to the reader
Maps
Introduction
Let's take our rice cookers to the world
You have to diversify to survive
You salarymen can't think outside the box!
Water flows downward
Pay in Hong Kong; Pick up in China
What if we can't buy a rice cooker in Canada?
Only they would know
Epilogue
Who's who at Matsushita
Chronology
Notes
References
Index.
Notes:
Description based upon print version of record.
Description based on print version record.
Includes bibliographical references and index.
ISBN:
988-220-768-5
1-282-75023-2
9786612750236
988-220-526-7
OCLC:
710218776

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