eBay the smart way : selling, buying, and profiting on the Web's #1 auction site / Joseph T. Sinclair.

Format:

Book

Author/Creator:

Sinclair, Joseph T.

Language:

English

Subjects (All):

eBay (Firm).

Internet auctions.

Auctions--Computer network resources.

Auctions.

Physical Description:

1 online resource (544 p.)

Edition:

3rd ed.

Place of Publication:

New York : American Management Association, 2003.

Language Note:

English

Summary:

With more than 50 million registered users and almost $15 billion in annual merchandise sales, the only thing easier than selling and buying on eBay is getting lumped in with all the other sellers and buyers. You may think you're the only one looking to sell (or buy) a remote control Zamboni, but you're not. If you want to exponentially increase your visibility and success, read and heed eBay the Smart Way, the definitive guide to smarter eBay tactics. Thoroughly updated for the third edition, this priceless tool is keeping pace with the dynamic universe of online auctions. It's packed with strategies for mastering the latest trends. Whether you're just getting started or are a seasoned eBay veteran, you'll find the step-by-step instructions and savvy techniques in this book are the key to standing out and cashing in on the world's biggest marketplace. Book jacket.

Contents:

""Contents""; ""Acknowledgments""; ""I Introducing eBay""; ""1 Introduction to eBay""; ""2 Opportunities for Buyers""; ""3 Opportunities for Sellers""; ""II Learning to Use eBay""; ""4 How eBay Works""; ""5 Bidding""; ""6 Selling""; ""7 Reputation""; ""8 Reporting and Recourse""; ""III Bidding Strategies""; ""9 Timely Bidding""; ""IV Selling Strategies""; ""10 Customer Service""; ""11 Handling Images""; ""12 Creating Your eBay Auction Ad""; ""13 Conducting Auctions""; ""14 Handling Multiple Auctions""; ""15 Taking Payment""; ""16 PayPal""; ""17 Auction Management Services""

""V Useful Aids to Selling on eBay""""18 Using Web Authoring Software""; ""19 Using Image Software""; ""VI Advanced eBay for Sellers""; ""20 Using eBay for Marketing""; ""21 Building a Website""; ""22 Sources of Inventory""; ""VII Specialty Auctions""; ""23 Local Auctions""; ""24 eBay Stores""; ""25 eBay Motors""; ""26 Business Marketplace""; ""27 Half. com and Live Auctions""; ""28 Elance""; ""29 eBay International""; ""Appendix I Top 10 Tips""; ""Appendix II Top 9 Tips""; ""Appendix III Top 8 Tips""; ""Appendix IV HTML Tutorial""; ""Appendix V Two-System Marketplace""; ""Index""

Notes:

Includes index.

ISBN:

0-8144-2770-7