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Revenue management in service organizations / Paul Rouse, William Maguire, Julie Harrison.
- Format:
- Book
- Author/Creator:
- Rouse, Paul, 1951-
- Series:
- Managerial accounting collection, 2152-7121.
- Managerial accounting collection, 2152-7121
- Language:
- English
- Subjects (All):
- Revenue management.
- Service industries--Accounting.
- Service industries.
- Physical Description:
- 1 online resource (181 p.)
- Edition:
- 1st ed.
- Place of Publication:
- [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2011, c2010.
- Language Note:
- English
- Summary:
- Revenue management is concerned with maximizing revenue flows while controlling costs. This is a new management framework combining conventional management accounting concepts and methods with notions of yield management, pricing, and process management. The revenue objective provides a unifying goal for the aforementioned concepts and methods that are especially suitable for service organizations, where revenue considerations are inextricably linked to the activities performed. While our focus is on service organizations, any organization will find something of value in this book.
- Contents:
- Preface
- 1. Revenue management: an overview
- 2. Relating your business to its environment, building strategy from internal and external analysis
- 3. Pricing strategies and yield management
- 4. Process management
- 5. Cost and capacity management
- 6. Performance measurement
- 7. Summary
- Notes
- References
- Index.
- Notes:
- Description based upon print version of record.
- Title from PDF t.p. (viewed on January 29, 2011).
- Includes bibliographical references (p. 153-160) and index.
- ISBN:
- 9781782680918
- 1782680918
- 9781283892636
- 1283892634
- 9781606491485
- 1606491482
- OCLC:
- 712119349
- Publisher Number:
- 2 BEP
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