How to start a tour guiding business : a "how-to" manual for the thousands of people who want to discover the world of travel as a career / by G.E. Mitchell.

Format:

Book

Author/Creator:

Mitchell, G. E.

Language:

English

Subjects (All):

Tour guides (Persons)--Vocational guidance.

Tour guides (Persons).

Tourism--Management.

Tourism.

Physical Description:

295 p. : ill.

Edition:

3rd ed., rev.

Place of Publication:

Charleston, S.C. : GEM Group, 2005.

Language Note:

English

Summary:

This volume is an all-inclusive manual for tourism professionals and anyone who aspires to join the world of travel & tourism. It offers the travel professional (and those aspriting to such) an exciting, challenging and rewarding career guide with considerable growth opportunities, as well as a chance to see the world. This useful and instructional book also provides tourism and hospitality professionals (and industry hopefuls) with the up-to-date and all-inclusive information they need to achieve success. The book is used as a companion volume in author Gerald Mitchell's acclaimed workshops on the subject. Mitchell, President of The GEM Group, Ltd., provides valuable information for the hospitality and travel industry, including discussions about starting your tour guide business, marketing your tours, tourist concerns, tourism in the 21st century, how to guide successful tours and including several sample tour programs. With over 25 years in travel-and-tourism, Gerald Mitchell possesses a wealth of knowledge and expertise in all aspect of hospitality management and other travel related industries, including global operations. Mr. Mitchell has taught over 2500 students worldwide about the exciting world of travel. He has developed programs for natural and cultural traditions and presented numerous workshops on the role of tourism.

Contents:

Intro

Preface

Acknowledgments

Table of Contents

Chapter 1 Tourism in the 21st Century

Chapter 2 Outdoor and Adventure Tours

Chapter 3 Typical Tourist Concerns

Chapter 4 Introduction to Customer Relations

Chapter 5 How to Guide Successful Tours

Chapter 6 Tour Group Arrival

Chapter 7 Conducting Motor Coach and Walking Tours

Chapter 8 Starting Your Tour Guide Business

Chapter 9 Business Research

Chapter 10 Designing Profitable Tours

Chapter 11 Sample Tour Programs Launching Your New Company

Chapter 12 Creating Your Promotional Brochure

Chapter 13 Pricing and Processing Tours

Chapter 14 Marketing Your Tours

Appendix

Glossary of Travel Terms

Travel and Tourism Resources "Tools of the Trade"

Travel - Tourism Periodicals

PUBLICATIONS FOR THE TOUR GUIDE

Professional organization Memberships

Bus Companies, Organizers of Group Tours, Trade Shows and Conferences

List of State Tourist Offices in U.S

List of International Tourism Offices

The GEM Group Consulting Services.

Notes:

Bibliographic Level Mode of Issuance: Monograph

ISBN:

1-281-28404-1

9786611284046

1-60557-084-2

1-4356-4780-7