Tactical LinkedIn® Secrets : Dominate in an Age of Noise, Competition and Attention Market Share / David Cobb.
- Format:
-
- Author/Creator:
-
- Language:
- English
- Subjects (All):
-
- Physical Description:
- 1 online resource (166 pages)
- Edition:
- 1st ed.
- Place of Publication:
- New York, NY : Morgan James Publishing, [2022]
- Summary:
- Tactical LinkedIn® Secrets teaches business professionals how to dominate in an age of digital noise and competition.
- Contents:
-
- Intro
- Title
- Copyright
- Table of Contents
- Overview Let's Rant. For Prosperity and Posterity
- SECTION 1 Your Guide to Competitive Dominance
- Building Relationships, Status &
- Wealth
- Topic 1: Digital = Differentiation = Dominance
- Topic 2: First Impressions
- Topic 3: The Deep Dive
- SECTION 2 Upgrade Your Job or Upgrade Your People
- Identify, Engage &
- Land That Ideal Candidate or Dream Job
- THE CANDIDATE
- Topic 1: Yielding Success for Job Hunters &
- Career Changers
- Topic 2: The Job Search
- Topic 3: LinkedIn® Products
- Tactical Filters, Time Optimization &
- Touches
- Topic 4: First- and Second-Tier Connections &
- Relationships
- THE EMPLOYER
- Topic 5: Yielding Success for the Employer
- Topic 6: LinkedIn® Jobs Applicable Apps &
- Features
- Topic 7: Team Building and LinkedIn® Talent Solutions
- SECTION 3 Digital Perception Is Reality
- Pivot, Brand-Build &
- Establish Prominence
- Topic 1: The Creative-Tactical Mind
- Topic 2: Creativity Amid Chaos
- Topic 3: Inadequate Digital Presence vs. Competition
- Topic 4: Illuminate &
- Dominate
- SECTION 4 Targeted Niches &
- Brand Differentiation
- Niches Lead to Expert Status &
- Riches
- Topic 1: Blue Ocean
- Topic 2: The Niche Pivot
- Topic 3: Shoot, Miss &
- Delete = Digital Learning Curves
- Topic 4: Boom, I'm Here! Capitalize on Desired Outcomes
- Topic 5: Tier Your Pyramids Terrace Upward
- SECTION 5 Calibrated Dynamic Content
- Authenticity, Vulnerability &
- Mass Connectivity-With High-Level Digital Allies
- Topic 1: Gain Knowledge, Post Insights, Achieve Influence
- Topic 2: The Naked Emperor (Real vs. Idealized Self)
- Topic 3: The Content Quiver
- Read on to Be Fully Armed
- Topic 4: Digitization Fused with Humanization
- Showcased Across Generations.
- SECTION 6 Individualize Your Brand, Track Outcome, People &
- Quantifiable Results
- Topic 1: Crosshair Targeting Through Company &
- Individual Profiles
- Topic 2: Geofencing &
- Paid Envelope Campaigns
- Topic 3: The Digital Gold Rush Emails in Your Funnel
- Topic 4: Touch Campaigns Across Mediums
- Topic 5: Captured Emails, Your Cadence &
- Consistency
- SECTION 7 Superconnecting
- Control the Public Narrative While Superconnecting in the Shadows
- Topic 1: Digital Isolationism = A Communication Prison
- Topic 2: Reality Bites-Into Market Share-Through Personal Branding
- Topic 3: Link &
- Track Your Relational Tigers with Bitly
- Topic 4: Superconnecting as a Superpower
- Topic 5: Forward Connecting for My Foreword
- Dreams of Greene
- Concluding Cobb Rants and Remarks
- Postscript: Quiver-Conclusion Stay Tuned for Cobbisms
- Acknowledgments
- A Concluding Dedication &
- Reflection - A Fleeting &
- Cherished Connection
- About the Author
- Connect with Cobb.
- Notes:
-
- Description based on print version record.
- Description based on publisher supplied metadata and other sources.
- ISBN:
-
- OCLC:
- 1294828277
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