So You Want To ... Be a Fashion Designer : Here's the Info You Need.

Format:

Book

Author/Creator:

McGinnes, Lisa.

Language:

English

Subjects (All):

Fashion design.

Physical Description:

1 online resource (222 pages)

Other Title:

So You Want To Be a Fashion Designer

So You Want To … Be a Fashion Designer

Place of Publication:

Ocala : Atlantic Publishing Group, 2017.

Summary:

This book is the definitive source for the young adult audience. Teeming with interviews from successful designers as well as captivating images of example designs, this book has everything the young audience needs. You will learn how to pursue education, how to determine your specialty, patternmaking, bookkeeping, and everything in-between - all explained simply.

Contents:

Intro

Foreword

Introduction

Chapter One

An Overview of Fashion Design

A Whirlwind History of Fashion

How Much Money Will You Make?

Where Are the Jobs?

Do You Have What it Takes?

Communication

Perseverance

Organization

Technical skills

Creativity

Chapter Two

Paths to A Fashion Design Career

Your Portfolio

Design Competitions

Project Runway Junior

H&M Design Award

LVMH Prize

Internships

Professional Organizations

Working Your Way Up in the Business

Case Study: Moziah "Mo" Bridges

Chapter Three

Developing Your Fashion Focus

Couture

Outerwear

Wedding gowns

Sports/performance apparel

Petites

Plus size

Children

Costumes and historical wear

Case Study: Maureen Demers, MFA

Lifestyle wear

Special needs

Menswear

Accessories

Finding Your Niche

Your interests

Your experiences

Unmet needs

How to Use the Niche Brainstorming Worksheet

Expanding your niche

Finding Inspiration

How to Create a Storyboard

Storyboard layouts

How to Use a Storyboard

Case Study: Deanna Kei

Chapter Four

Designing Your Line

Design Basics

Line

Form

Rhythm

Balance

Proportion

Focal point

Color

Texture

Hand

Unity

Contrast

Case Studies: Dreamgirl International

Sketching Your Ideas

Case Study: Ermelinda Manos

Selecting Materials

Types of Fibers

Commonly used fibers

Common natural fabrics

Common manmade fabrics

How to Identify Fibers

Fiber Identification Worksheet

Chapter Five

Sample Garments

Patternmaking

Basic Construction Skills

Sewing Equipment

Hiring a Seamstress or Tailor

Signs of a High-Quality Garment

What are you looking for?

Grading

Legal Considerations

How to Protect Your Creative Property

Copyright

Patents

Trademarks.

Trade dress

Copying Designs

Using and Altering Patterns

Licensed Images and Phrases

Chapter Six

Selling Your Designs

Retail Options

Trunk shows

Designer-owned boutiques

Online sales

Wholesale Options

Consignment

Pricing Your Product

Chapter Seven

Manufacturing

Suppliers

Manufacturers

What if you are not satisfied?

Packaging Your Pieces

Labeling

The Textile and Wool Acts

Chapter Eight

Marketing

Understanding Your Market

Image

Branding

Strengthening Your Image and Brand

Choosing a Name

Developing Your Logo

Online Marketing

Print marketing

Look books

Other print marketing materials

Low-cost marketing ideas

Chapter Nine

Publicity

Special events

Fashion shows

Classes and workshops

Public Relations

Chapter Ten

Starting a Business

Organizing Your Business

Sole proprietorships

Partnerships

Corporations

Which business type is best for you?

Laws, Regulations, and Licenses

Financing Your Business

How much money will you need?

Where can you cut costs?

Types of financing

Business plan

Case Study: Emily Costa

Chapter Eleven

Customer Service

Why is customer service important?

Addressing customer concerns

Developing customer service policies

Special concerns for custom designers

The hard-to-please customer

Conclusion

Get Your Design On Now!

Social Media

Start a vlog

Write a blog

Post pictures

Learn

School

Online learning

Volunteer

Costuming

Just Do It.

Guest Contributors

Bibliography

Glossary

About the Author.

Notes:

Description based on publisher supplied metadata and other sources.

ISBN:

1-62023-206-5

OCLC:

966436340