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Packaging life : cultures of the everyday / Pramod K. Nayar.
- Format:
- Book
- Author/Creator:
- Nayar, Pramod K.
- Language:
- English
- Subjects (All):
- Well-being--Social aspects.
- Well-being.
- Social marketing.
- Mobile communication systems--Social aspects.
- Mobile communication systems.
- Transportation--Social aspects.
- Transportation.
- Cosmopolitanism.
- Culture.
- Physical Description:
- 1 online resource (xxv, 218 p.)
- Place of Publication:
- New Delhi ; London : SAGE, c2009.
- Language Note:
- English
- Summary:
- This is a study of the cultural politics of four aspects of everyday life - health, comfort, risk and mobility - as manifest in public culture. The book explores the commodification of these aspects, arguing that our experience and perception of these are mediated by discourses circulating in the mass media.
- Contents:
- Cover; Contents; Preface; Acknowledgements; Introduction; 1 - Life, the Low-calorie Edition: Cultures of Health; 2 - Life, the Deluxe Edition: Cultures of Comfort; 3 - Life, the Bubble-wrapped Edition: Cultures of Risk; 4 - Life, the High-speed Edition: Cultures of Mobility; Conclusion: Unpacking; Bibliography; Index; About the Author
- Notes:
- Description based upon print version of record.
- Includes bibliographical references (p. [196]-216) and index.
- Description based on print version record.
- ISBN:
- 9786612503313
- 9789352802166
- 9352802160
- 9781282503311
- 1282503316
- 9788132104346
- 813210434X
- OCLC:
- 593309698
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