Google this! : putting Google and other social media sites to work for your library / Terry Ballard.

Format:

Book

Author/Creator:

Ballard, Terry.

Series:

Chandos Information Professional Series

Chandos information professional series, 2052-210X

Chandos information professional series

Language:

English

Subjects (All):

Google.

Online social networks--Library applications.

Online social networks.

Social media.

Library materials--Digitization.

Library materials.

Physical Description:

1 online resource (219 p.)

Edition:

1st edition

Place of Publication:

Oxford [England] : Chandos Pub., 2012.

Language Note:

English

System Details:

text file

Summary:

Many libraries and museums have adapted to the current information climate, working with Google, Facebook, Twitter and iTunes to deliver information for their users. Many have not. Google This! describes the variety of free or nearly free options for social media, and shows how libraries are adapting, from the Library of Congress to small public libraries. The author presents conversations with social media innovators to show how their experience can create success for your institution's library. Chapters cover important aspects of social media for libraries including: how they relate to the i

Contents:

Cover; Google This!: Putting Google and other social media sites to work for your library; Copyright; Dedication; Contents; List of figures; Acknowledgements; Foreword; Preface; About the author; 1 What does the Internet have to do with my library?; A personal journey; A brief history of the Internet; The World Wide Web; Librarians and the Internet; A brief history of Google; An uneasy relationship; Conclusion; Webliography; References; 2 Google Custom Search; A new summer project; How it works; Other libraries using Custom Search; Looking to the future; Conclusion; Webliography; References

3 Facebook and TwitterIntroduction; A history of Twitter; A history of Facebook; Case study: the British Library; Case study: the Rodman Public Library; Case study: the New York Public Library; An academic perspective: Rutgers, The State University of New Jersey; Case study: Reader's Advisory; Conclusion; Webliography; References; 4 Flickr: if it's good enough for the Library of Congress it's good enough for your library; A history of Flickr; Case study: Library of Congress; Case study: the Lester Public Library in Two Rivers, Wisconsin; How to use Flickr

Libraries making exemplary use of FlickrConclusion; Webliography; 5 iGoogle and other useful products; Google Groups; Google Mail; Google Analytics; iGoogle; Google Documents; Google Voice; StatCounter; Skype; GIMP (GNU Image Manipulation Program); IMDB (Internet Movie Database); LibraryThing; KaywaQRcode; Conclusion; Webliography; References; 6 YouTube: much more than videos of cats playing piano; A history of YouTube; A visit to YouTube headquarters; How to add a video to YouTube; Adding your own captions; Other exemplary sites; Case study: citizen journalism - Queens Library budget cuts

YouTube as a source for medical informationConclusion; Webliography; References; 7 Google Scholar - just walked down the aisle with WorldCat; A history of Google Scholar; Case study: Google Scholar in an academic setting; Case study: Ohio College Library Consortium; At the Googleplex; Conclusion; Webliography; References; 8 Blogger: get your message out where the patrons are; A history of Blogger; A history of WordPress; A visit with the blog team at Google; Adding sound; Case study: a blog success story; Conclusion; Webliography; 9 Google Maps and Google Earth; Introduction

Geotagging the online collections' locationsGoogle Maps; At Google's New York headquarters; Conclusion; Webliography; References; 10 Electronic books; Genesis; A university digitization project; Google Books; A visit to the Googleplex; The Internet Archive; The e-book revolution; Conclusion; Webliography; References; 11 Discovery platforms; Introduction; A new offering; Social tagging; Conclusion; Webliography; References; 12 Mobile applications for libraries; The mobile universe; Case study: the Mendik Library of New York Law School; Library Anywhere; BiblioCommons; The mobile market

Conclusion

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

9781780633176

1780633173

OCLC:

865333408