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Masters of craft : old jobs in the new urban economy / Richard E. Ocejo.

De Gruyter Princeton University Press Complete eBook-Package 2017 Available online

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Format:
Book
Author/Creator:
Ocejo, Richard E., author.
Language:
English
Subjects (All):
Butchers (Persons)--United States--Biography.
Butchers (Persons).
Barbers--United States--Biography.
Barbers.
Distillers--United States--Biography.
Distillers.
Bartenders--United States--Biography.
Bartenders.
Skilled labor--United States.
Skilled labor.
Physical Description:
1 online resource (344 pages) : illustrations, photographs
Edition:
1st ed.
Place of Publication:
Princeton, NJ : Princeton University Press, [2017]
Language Note:
In English.
Summary:
How educated and culturally savvy young people are transforming traditionally low-status manual labor jobs into elite taste-making occupationsIn today's new economy-in which "good" jobs are typically knowledge or technology based-many well-educated and culturally savvy young men are instead choosing to pursue traditionally low-status manual labor occupations as careers. Masters of Craft looks at the renaissance of four such trades: bartending, distilling, barbering, and butchering.In this in-depth and engaging book, Richard Ocejo takes you into the lives and workplaces of these people to examine how they are transforming these once-undesirable jobs into "cool" and highly specialized upscale occupational niches-and in the process complicating our notions about upward and downward mobility through work. He shows how they find meaning in these jobs by enacting a set of "cultural repertoires," which include technical skills based on a renewed sense of craft and craftsmanship and an ability to understand and communicate that knowledge to others, resulting in a new form of elite taste-making. Ocejo describes the paths people take to these jobs, how they learn their chosen trades, how they imbue their work practices with craftsmanship, and how they teach a sense of taste to their consumers.Focusing on cocktail bartenders, craft distillers, upscale men's barbers, and whole-animal butcher shop workers in Manhattan, Brooklyn, and upstate New York, Masters of Craft provides new insights into the stratification of taste, gentrification, and the evolving labor market in today's postindustrial city.
Contents:
Frontmatter
Contents
Acknowledgments
Preface. The Daily Grind
Introduction. A Stroll through the Market
Part I
1. The Cocktail Renaissance
2. Distilling Authenticity
3. Working on Men
4. Show the Animal
Part II
5. How Middle- Class Kids Want Working- Class Jobs
6. The Science and the Art
7. Service Teaching
8. Getting the Job
Epilogue. Outcomes, Implications, and Concluding Thoughts
Methodological Appendix
Notes
References
Index
Notes:
Includes bibliographical references and index.
Description based on online resource; title from PDF title page (publisher's Web site, viewed 23. Mai 2019)
Description based on publisher supplied metadata and other sources.
ISBN:
9781400884865
1400884861
OCLC:
980736964

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