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Storytelling about Your Brand Online and Offline: Effectively message your online (using social media such as LinkedIn, Facebook, and twitter) and Offli
- Format:
- Book
- Author/Creator:
- Martin, Bernadette, Author.
- Language:
- English
- Subjects (All):
- Branding (Marketing).
- Place of Publication:
- [Place of publication not identified] Happy About 2010
- Language Note:
- English
- Contents:
- pt. I. The power of storytelling
- pt. II. The "art" of storytelling and extracting the stories
- pt. III. 2.0 storytelling : communicating your story online
- pt. IV. Offline storytelling
- pt. V. Writing your story content and the branded BIO tool.
- Notes:
- Bibliographic Level Mode of Issuance: Monograph
- ISBN:
- 1-60005-145-6
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