My Account Log in

2 options

Best customers : demographics of consumer demand / by the editors of New Strategist Publications.

EBSCOhost Ebook Business Collection Available online

View online

EBSCOhost eBook Community College Collection Available online

View online
Format:
Book
Author/Creator:
Publications, New Strategist.
New Strategist Publications, Corporate Author.
Series:
American Money Series
Language:
English
Subjects (All):
Consumers--United States--Statistics.
Consumers.
Consumer behavior--United States--Statistics.
Consumer behavior.
Physical Description:
1 online resource (xiii, 792 pages) : illustrations
Edition:
8th ed.
Place of Publication:
Ithaca : New Strategist Publications, Inc., 2011.
Ithaca, N.Y. : New Strategist Publications, Inc., 2011.
Language Note:
English
Summary:
Identifies the best and biggest customers for hundreds of products and services.
Contents:
Table of Contents; Introduction; Chapter 1. Alcoholic Beverages; Household Spending on Alcoholic Beverages, 2000 to 2009; Table 1.1 Alcoholic beverage spending, 2000 to 2009; Table 1.2 Distribution of alcoholic beverage spending, 2000 to 2009; Alcoholic Beverages Purchased on Trips; Beer and Ale at Home; Beer and Ale at Restaurants and Bars; Whiskey and Other Alcohol (except Beer and Wine) at Home; Whiskey and Other Alcohol (except Beer and Wine) at Restaurants and Bars; Wine at Home; Wine at Restaurants and Bars; Chapter 2. Apparel; Household Spending on Apparel, 2000 to 2009
Table 2.1 Apparel spending, 2000 to 2009Table 2.2 Distribution of apparel spending, 2000 to 2009; Boys' Apparel; Children's Shoes; Coin-Operated Apparel Laundry and Dry Cleaning; Girls' Apparel; Infants' Apparel; Jewelry; Men's Apparel; Men's Shoes; Professional Apparel Laundry and Dry Cleaning; Sewing Materials, Patterns, and Notions; Watches; Women's Apparel; Women's Shoes; Chapter 3. Computers; Household Spending on Computers, 2000 to 2009; Table 3.1 Computer spending, 2000 to 2009; Table 3.2 Distribution of computer spending, 2000 to 2009; Computer Information Services
Computer Software and Accessories for Nonbusiness UseComputers and Computer Hardware for Nonbusiness Use; Internet Services Away from Home; Portable Memory; Repair of Computer Systems for Nonbusiness Use; Chapter 4. Education; Household Spending on Education, 2000 to 2009; Table 4.1 Education spending, 2000 to 2009; Table 4.2 Distribution of education spending, 2000 to 2009; Books and Supplies, College; Books and Supplies, Elementary and High School; Tuition, College; Tuition, Elementary and High School; Tuition, Vocational and Technical Schools; Chapter 5. Entertainment
Household Spending on Entertainment, 2000 to 2009Table 5.1 Entertainment spending, 2000 to 2009; Table 5.2 Distribution of entertainment spending, 2000 to 2009; Admission to Sports Events (Including on Trips); Athletic Gear, Game Tables, and Exercise Equipment; Bicycles; Cable and Satellite Television Services; Club Memberships (Social, Recreational, Health); Compact Disks, Audio Tapes, and Records; Fees for Participant Sports (Including on Trips); Fees for Recreational Lessons; Film; Global Positioning System Devices; Hunting and Fishing Equipment; Installation of Television Sets
Live Entertainment for Catered AffairsMovie, Theater, Amusement Park, and Other Admissions (Including on Trips); Personal Digital Audio Players; Pet Food; Pet Purchase, Supplies, and Medicines; Pet Services; Photo Processing; Photographer's Fees; Photographic Equipment; Recreational Vehicles (Boats, Campers, Trailers); Rental of Party Supplies for Catered Affairs; Repair of Television, Radio, and Sound Equipment; Satellite Radio Service; Sound Components, Equipment, and Accessories(Includes Radios and Tape Recorders); Stamp and Coin Collecting; Streamed and Downloaded Audio
Streamed and Downloaded Video
Notes:
Includes index.
ISBN:
9781461910688
1461910684
9781935775669
1935775669
OCLC:
773565196

The Penn Libraries is committed to describing library materials using current, accurate, and responsible language. If you discover outdated or inaccurate language, please fill out this feedback form to report it and suggest alternative language.

My Account

Shelf Request an item Bookmarks Fines and fees Settings

Guides

Using the Library Catalog Using Articles+ Library Account