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Tourism microentrepreneurship / edited by Duarte B. Morais.

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Format:
Book
Contributor:
Morais, Duarte B., editor.
Series:
Bridging tourism theory and practice ; Volume 12.
Bridging Tourism Theory and Practice ; Volume 12
Language:
English
Subjects (All):
Tourism--Management.
Tourism.
Small business--Management.
Small business.
Entrepreneurship.
Physical Description:
1 online resource (257 pages)
Place of Publication:
Bingley, UK : Emerald Publishing Limited, [2021]
Summary:
Tourism Microentrepreneurshipshares scholarship and best practices to educate practitioners and to encourage more research on the development of microentrepreneurship and its impact on destination communities.
Contents:
Cover
TOURISM MICROENTREPRENEURSHIP
BRIDGING TOURISM THEORY AND PRACTICE
Copyright
CONTENTS
LIST OF FIGURES
LIST OF TABLES
ABOUT THE CONTRIBUTORS
LIST OF CONTRIBUTORS
Introduction: Hence Tourism Microentrepreneurship
Abstract
Introduction
Tourism Microentrepreneurship
Understanding Tourism Microentrepreneurs
Microentrepreneurial Knowledge
Integrated Destination Stewardship
Conclusion
Part I. Understanding Tourism Microentrepreneurs
Opportunities and Challenges at the Margins of Seaborne Tourism
The Belizean Cruise Tourism Context
The Cruise Ship Industry in Belize
Study Methods
Tour Packages
Community Perspectives
Local Microenterprises
Public Policy Implications
Microentrepreneurial Motivations and Perceived Benefits in Laos
Motivations and Perceived Benefits
The Benefits of International Tourism
Laos, People's Democratic Republic
Case Studies
Perspectives of People Directly Affected
Tourism Microentrepreneurship in Family Farms
Microentrepreneurship in Family Farming
Microentrepreneurial Motivations
Success and Barriers to Success
Farmers' Motivations
What to Share with Visitors
Defining Success
Barriers to Success
Gender and Benefit-Sharing in Indigenous Tourism Microentrepreneurship
Indigenous Entrepreneurship
Tourism Context in Fiji
Tourism and Customary Land
Engagement through Student Fieldtrips and Research
Tourism and Indigenous Microentrepreneurship in Practice
Part II. Microentrepreneurial Knowledge
Local Knowledge in Tourism Microentrepreneurship*
Abstract.
Introduction
Resilience through Local Knowledge
Domestic and International Preferences
Building Rapport with Neighbors
Local Labor, Ingredients, and Culture as Key to Business Model
Finding Bridges across Religions
Creative Tourism Microentrepreneurs in Portugal
Microentrepreneurship and Small City Contexts
Participatory Place-making
Case Study 1: VIC//Aveiro Arts House
Case Study 2: VAGAR Walking Tours
Acknowledgments
ICT Innovation Diffusion by Tourism Microentrepreneurs
ICT Innovation Diffusion among Microentrepreneurs
Constraints to Success and Innovation Adoption
Reactions to the Sharing Economy by Tourism Stakeholders
Tourism Sharing Economy Business Models
Tourism Industry Reactions to the Sharing Economy
Study Results
Value Creation
Value Delivery
Value Capture
Part III. Integrated Destination Stewardship
Place-based Rural Tourism Microentrepreneurship in Vojvodina
Neo-endogenous Development in Rural Tourism
Study Area
Method and Data Sources
Characteristics of Microenterprises in Vojvodina
Challenges for Microentrepreneurship
Motivation for Starting a Business
Knowledge and Innovation
Effects of Rural Tourism Microentrepreneurship on Rural Development
Cultural Representation by Local Food Microenterprises
Food, Place, and Tourism
Contrasting Local Food Tourism Systems
Examining Cultural Meanings of Local Foods
Study Findings
A Destination's Embrace of Tourism Microentrepreneurship
Introduction.
DMOs' Focus on Internet Communication
DMOs' Focus on Brand Strategy and Destination Management
Online Gig Economy and Tourism Microentrepreneurship
Refocus to Support Microentrepreneurship
Findings from Destination Brand Research
People-First Tourism Inc. and P1tLab
Raleigh's Destination Strategic Plan
Lessons from GRCVB's Present Refocus
Other Implications for Embracing Microentrepreneurship
Conceptualizing Permatourism
The Conceptual Framework of Permatourism
Adapting Permaculture to the Context of Tourism
Guiding Ethics
Guiding Principles
Permatourism Zones
Implications for Practice
Implications for Theory
Conclusion: Principled Engagement with Tourism Microentrepreneurs
Roadmap for Principled Engagement
What Motivates Tourism Microentrepreneurs
Combining Multiple Types of Knowledge
Pursuing a Scholarship of Consequence
Bibliography
INDEX.
Notes:
Description based on print version record.
ISBN:
9781838674632
1838674632
OCLC:
1268206288

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