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Tourism and intercultural communication and innovations / edited by Genka Rafailova and Stoyan Marinov.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Culture and tourism.
- Intercultural communication.
- Genre:
- Libros electrónicos.
- Physical Description:
- 1 online resource (219 pages)
- Edition:
- 1st ed.
- Place of Publication:
- Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2019.
- Summary:
- This volume presents the results of Bulgarian and international tourism research, and brings together selected papers from the international conference "Tourism and Innovations" held in Varna, Bulgaria, in 2018. It contains theoretical and empirical approaches towards various aspects of tourism concerning both innovations in tourism development and in foreign languages education. As a whole, the book presents innovative solutions and processes in tourism, including management and staff training, provoked by today's opportunities and challenges for future tourism development. The first part is dedicated to issues in tourism innovation, ranging from those provoked from the changing global environment and tourism demand, through to social innovations concerning tourism products and human resources management. The second section of the book deals with traditions and innovations in foreign language education oriented to managers, operational staff and decision-makers in tourism.
- Contents:
- Intro
- Table of Contents
- Part I
- Chapter One
- Chapter Two
- Chapter Three
- Chapter Four
- Chapter Five
- Chapter Six
- Chapter Seven
- Chapter Eight
- Chapter Nine
- Chapter Ten
- Part II
- Chapter Five.
- Notes:
- Description based on print version record.
- ISBN:
- 1-5275-3378-6
- OCLC:
- 1183030573
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