Ten steps to innovation heaven : how to create future growth and competitive strength / Howard Wright.

Format:

Book

Author/Creator:

Wright, Howard.

Language:

English

Subjects (All):

Organizational change.

Physical Description:

ix, 214 p.

Place of Publication:

London : Cyan, 2007.

Language Note:

English

Summary:

Innovation promises a lot, and companies of all sizes may recognize its potential, yet successful implementation remains a challenge. This book highlights the key reasons why companies fail in innovation and how they can avoid it, and then presents a practical, 10-step framework for planning and implementing successful innovation projects. With genuine insights and a deep understanding of the factors that make or break a project, the vital role of business innovation is made accessible to any reader for any company.

Contents:

Cover

Contents

Figures

Preface

1. Introduction

2. Step 1.What is this thing called Innovation?

3. Step 2. Understanding where you are - and how to change

4. Step 3. Create the right environment

5. Step 4. The barriers to Innovation

6. Step 5. The dance of Innovation

7. Step 6. Encourage break-out thinking

8. Step 7. Learn to notice things differently

9. Step 8. Harvest ideas

10. Step 9. Develop a new way of working

11. Step 10. Benchmark and measure

12. The people aspects of innovation: attitude vs.knowledge vs. skill

13. Putting it all together

14. Where next: what is the next step or indeed the next journey?

Appendixes

Note

References

Index.

Notes:

Title from title screen.

Includes bibliographical references (p. 205) and index.

Digitized and made available by: Books24x7.com.

ISBN:

9789814312561

9814312568

9780462093888

0462093883

OCLC:

923651392