AQA A2 business studies [electronic resource] / Malcolm Surridge.

Format:

Book

Author/Creator:

Surridge, Malcolm, 1955-

Series:

My revision notes

Language:

English

Subjects (All):

Business--Examinations--Study guides.

Business.

Physical Description:

1 online resource (113 p.)

Place of Publication:

Oxfordshire : Hodder Education, 2012.

Language Note:

English

Summary:

Planned revision for your very best grades

Contents:

Cover; Book title; Contents; Unit 3 Strategies for success; 1 Functional objectives and strategies; Using objectives and strategies; 2 Financial strategies and accounts; Understanding financial objectives; Using financial data to assess performance; Interpreting published accounts; Selecting financial strategies; Making investment decisions; 3 Marketing strategies; Understanding marketing objectives; Analysing markets and marketing; Selecting marketing strategies; Developing and implementing marketing plans; 4 Operational strategies; Understanding operational objectives

Scale and resource mixInnovation; Location; Lean production; 5 Human resource strategies; Human resource objectives and strategies; Developing and implementing workforce plans; Competitive organisational structures; Effective employer-employee relations; Unit 4 The business environment and managing change; 6 Corporate aims and objectives; Mission, aims and objectives; 7 Assessing changes in the business environment; Business and the economic environment; Business and the political and legal environment; Business and the social environment; Business and the technological environment

Business and the competitive environment8 Managing change; Internal causes of change; Planning for change; Leadership and the change process; Culture and the change process; Making strategic decisions; Implementing and managing change; Now test yourself and Check your understanding answers

Notes:

Description based upon print version of record.

ISBN:

1-299-44066-5

1-4441-6303-5

OCLC:

798532242