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Timeless Management.

EBSCOhost Ebook Business Collection Available online

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Format:
Book
Author/Creator:
SAGE Publications India Pvt. Ltd,.
Series:
SAGE Back to Basics
Language:
English
Subjects (All):
Organizational change.
Leadership.
Physical Description:
1 online resource (186 pages)
Edition:
1st ed.
Place of Publication:
New Delhi : SAGE Publications, 2021.
Summary:
With a compelling mix of modern best practices and traditional management lessons, this is an essential read on the essence of good management.
Contents:
Intro
Publisher Note
Half Title
Acknowledgements
Title Page
Copyright Page
TABLE OF CONTENTS
1 SCARECROW DOES NOT SCARE CROWS
2 WHY CAN'T YOU STEP INTO THE SAME RIVER TWICE?
3 MANAGING CREATIVE CHANGE
4 GENERATING CREATIVE IDEAS
5 NEEDS, WANTS AND NEED HIERARCHY
6 MARKETING PRODUCT
7 SELLING STRATEGY
8 SELLING STYLE
9 WALKING THE TIGHTROPE
10 BUILDING CHANGE CAPABILITY
11 MANAGING TRANSITION
Publisher Note.
Notes:
Description based on publisher supplied metadata and other sources.
Part of the metadata in this record was created by AI, based on the text of the resource.
ISBN:
93-91138-06-3
OCLC:
1262370240

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