2 options
Successful marketing plans in a week / Ros Jay and John Sealey.
- Format:
- Book
- Author/Creator:
- Jay, Ros.
- Series:
- Teach yourself books.
- In a week
- Teach yourself
- Language:
- English
- Subjects (All):
- Marketing--Management.
- Marketing.
- Sales promotion.
- Customer relations.
- Profit.
- Physical Description:
- 1 online resource (129 p.)
- Place of Publication:
- London : Hodder Education, 2012.
- Language Note:
- English
- Summary:
- Learn in a week, what the leading experts on marketing plans learn in a lifetime.
- Contents:
- Cover; Book title; Contents; Introduction; Sunday: What is a marketing plan?; Monday: Asking questions; Tuesday: Researching the answers; Wednesday: Finding your objectives; Thursday: Converting your objectives into action plans; Friday: Putting the plan together; Saturday: Using your marketing plan; Surviving in tough times; Answers
- Notes:
- Description based upon print version of record.
- ISBN:
- 1-282-35311-X
- 9786613818690
- 1-4441-5941-0
- OCLC:
- 804663251
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