Building e-commerce solutions with WooCommerce : transform your WordPress website into a full-featured e-commerce store with the power of WooCommerce / Robbert Ravensbergen.

Format:

Book

Author/Creator:

Ravensbergen, Robbert, author.

Series:

Community experience distilled.

Community experience distilled

Language:

English

Subjects (All):

WordPress (Electronic resource).

Electronic commerce.

Web site development.

Physical Description:

1 online resource (195 p.)

Edition:

2nd ed.

Place of Publication:

Birmingham : Packt Publishing, 2015.

Summary:

Transform your WordPress website into a fully-featured e-commerce store with the power of WooCommerceKey FeaturesOffers do-it-yourself e-commerce solution using WordPress and WooCommerceDiscover the new Onboarding wizard that makes complex processes user-friendlyManage your online store and expand its functions using pluginsBook DescriptionBuilding an online store is often considered to be a difficult, complex task. Using the combination of WordPress and the WooCommerce plugin, this is no longer the case. WooCommerce is the most popular e-commerce platform for WordPress and is being rapidly developed by WooThemes. It provides a strong e-commerce solution to set up your own online store in just a couple of hours. This easy and practical book will help you make the most of WooCommerce to be able to set up and run your online store yourself. Installing WooCommerce is an easy task, but this book will explain in detail all the possible settings. After that you'll be adding products, different payment methods, and shipping solutions to your store. You will then customize your store by adding themes to change the look and feel. Once your store is running, you'll learn how to use discount coupons, process your orders, look at reports, and even expand the functionality further with additional plugins. By the end of the book, you will learn everything you need to add a fully functional online store to you WordPress website and start running an online business. What you will learnUse WooCommerce settings to set up the behavior of the online storeGet familiar with the downloadable and variable productsSet up shipping and payment methodsUse discount coupons for marketing purposesChoose the right WooCommerce theme for your online storeCustomize your website using the Storefront theme as a baseHandle orders, payments, and emails on a daily basis with easeWork with WooCommerce reporting possibilitiesExpanding your online store with the functionalities offered by WooCommerceWho this book is forThis book is suitable for everybody running their own WordPress website, such as small business owners and marketers. It has been written for users, not for programmers, who want to add e-commerce functionality to their existing WordPress website. The book will also appeal to Web design agencies working with WordPress and looking for ways to improve their services for clients working with WordPress.

Contents:

Cover; Copyright; Credits; About the Author; About the Reviewers; www.PacktPub.com; Table of Contents; Preface; Chapter 1: Setting Up WooCommerce; Chapter 2: Creating Your First Products; Chapter 3: Using Downloadable Products and Variations; Chapter 4: Payments, Shipping, and Coupons; Chapter 5: Working with WooCommerce Themes; Chapter 6: Customizing a WooCommerce Theme; Chapter 7: Running Your Online Store; Chapter 8: More Possibilities Using Plugins; Index; Setting up your test environment; Installing WooCommerce; Setting up WooCommerce; Summary; Setting up product categories

Creating your first productSetting the categories, tags, and images for your product; Summary; Working with tags; Using attributes; Setting up variable and grouped products; Other product types; Summary; Payment methods; Shipping methods and prices; Using discount coupons; Summary; Using the available widgets and shortcodes; Making or buying a theme; Installing a WooCommerce theme; Using the Storefront theme; Summary; What we need to get started; WordPress theme basics; Developing WooCommerce themes; Summary; Adjusting the notification e-mails; Deploying your WooCommerce store

Working with sales ordersReporting; Summary; Where to find the right WooCommerce plugins; Popular and useful WooCommerce plugins; A store in multiple languages; Summary; The General Settings Tab; The Products Settings Tab; The Tax settings tab; The Checkout Settings Tab; The shipping settings tab; The Accounts Settings Tab; The Email Settings Tab; The API Settings Tab; Preparing our test store; General data; Inventory data; Shipping data; Linked products and attributes; Advanced data; Product visibility options; Virtual products; Downloadable products; Grouped products

External/Affiliate productsImporting product data; Payment methods around the world; What you need to know about credit cards; Setting up PayPal; Setting up Stripe; Working with free shipping; Using shipping classes; Carrier integration; Finding and selecting WooCommerce themes; Things you should pay attention to when buying a theme; Working with theme settings; Setting up your home page; Adding a logo; Homepage control; Tools every web designer needs; Creating a Child theme; WooCommerce CSS; WooCommerce hooks, actions and filters; Adding a logo using code; Removing the sidebar

Adding manual sales ordersSales reports; Customer reports; Stock reports; Tax reports; A closer look at plugin prices; WooCommerce and Google Analytics integration; WooCommerce and the Yoast SEO plugin; Advanced products; Online marketing; Abandoned carts; Plugins for store management; Free plugins; The MailChimp integration; Social coupons; Google shopping; Table rate shipping; Invoicing; Subscriptions; Reporting; Business to Business catalog; Importing product data; USA tax calculations

Notes:

Includes index.

Description based on online resource; title from PDF title page (ebrary, viewed July 7, 2016).

ISBN:

9781785889110

1785889117