Start your own wedding consultant business : your step-by-step guide to success / Entrepreneur Press and Amy Jean Peters.

Format:

Book

Author/Creator:

Peters, Amy Jean.

Contributor:

Sandlin, Eileen Figure.

Entrepreneur Press.

Series:

Entrepreneur magazine's start up.

Startup series

Language:

English

Subjects (All):

Wedding supplies and services industry--Management.

Wedding supplies and services industry.

Consulting firms--Management.

Consulting firms.

New business enterprises--Management.

New business enterprises.

Physical Description:

1 online resource (195 p.)

Edition:

2nd ed., rev. ed.

Place of Publication:

[Irvine Calif.] : Entrepreneur Press, c2007.

Language Note:

English

Summary:

Say I Do to Success From wedding bells to wedding bills, gain an inside look at the billion dollar wedding industry and learn how to earn your next pay check coordinating the big day of todays brides and grooms.Discover the newest wedding trends, such as destination weddings, tapas-style catering, disposable video cameras, wedding logos and more. Plus, learn everything else you need to know to start and run a successful wedding consultant business, including:• How to market your services and find customers • Using social media to attract and communicate with clients • Tips from the pros for handling the unexpected • What licenses and permits you need • How to avoid common mistakes • How to negotiate with vendors and suppliers to get the best prices • The most important contacts to make • And more!You dont need an office or a lot of startup money. With your creativity and help from our experts, youll be well on your way to success. The First Three Years In addition to industry specific information, youll also tap into Entrepreneurs more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, youll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. Well teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success.BONUS: Entrepreneurs Startup Resource Kit! Every small business is unique. Therefore, its essential to have tools that are customizable depending on your businesss needs. Thats why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more - all at your fingertips! Youll find the following:The Small Business Legal Toolkit When your business dreams go from idea to reality, youre suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, youll get answers to the "how do I get started? questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business.Sample Business Letters 1000+ customizable business letters covering each type of written business communication youre likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style.Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.

Contents:

Contents; Preface to the Third Edition ; 1. Here Comes the Bride. . . and the Wedding Consultant; Earnings Potential; Profile of a Wedding Consultant ; The Consulting Life; 2. Here Comes the Wedding Consultant; The Consultant's Role; Bridal Business Basics; A Day in the Life; The Consultation; Wedding Day Duties; Consulting Services and Fees; 3. Strategic Market Research ; Defining Your Audience; Targeting Professional Women; Economic Environment ; Conducting Market Research ; Primary Research; Secondary Research; Writing a Mission Statement ; 4. Business Basics; It's All in a Name

Registering Your Company NameYour Corporate Structure; Setting Up Shop; Other Licenses and Permits; Writing a Business Plan; 5. Getting Professional Help ; The Legal Eagle; Money Manager; Covering Your Assets; Computer Champion; 6. Tools and Equipment that Make Dreams Come True; Tools of the Trade; The Final Tally; 7. Establishing a Vendor Network ; Finding Reputable Suppliers; Major Suppliers; 8. Certification and Professional Development ; Major Industry Associations; Other Educational Opportunities; Industry Publications; 9. The Advertising Rules of Engagement; Your Marketing Plan

SWOT AnalysisTell Them About It; 10. Cyber Resources; Your Cyber Presence; Your 24/7 Resource; The Wedding Consultant Website; Keywords; Social Networking and Other Viral Marketing Tools ; 11. Generating Positive Press; News Releases; Feature Articles; Newsletters; Bridal Shows; Facebook and Twitter; Networking; 12. Matrimonial Money Matters; Key Financial Statements; Income and Operating Expenses; Receivables; Where the Money Is; 13. Living Happily Ever After; Why Businesses Fail; Hindsight Is 20/20; Wedding Stories to Learn From; Appendix: Wedding Consultant Resources; Glossary ; Index

Notes:

Includes index.

Related Work:

Sandlin, Eileen Figure. Start your own wedding consultant business.

ISBN:

9781613082287

1613082282

OCLC:

821185485