Crafting strategy : embodied metaphors in practice / Loizos Heracleous and Claus D. Jacobs.

Format:

Book

Author/Creator:

Heracleous, Loizos Th, author.

Jacobs, Claus D., author.

Language:

English

Subjects (All):

Strategic planning.

Metaphor--Social aspects.

Metaphor.

Creative thinking.

Organizational behavior.

Physical Description:

1 online resource (xxii, 237 pages) : digital, PDF file(s).

Place of Publication:

Cambridge : Cambridge University Press, 2011.

Language Note:

English

Summary:

The rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking. The theoretical underpinnings of this approach include embodied realism, interpretivism, practice theory, theory of play, design thinking, as well as discursive approaches such as metaphorical analysis, narrative analysis, dialogical analysis and hermeneutics. The book includes in-depth discussions of these theories and shows how they can be put into practice by presenting detailed analyses of embodied metaphors built by groups of agents with step-by-step explanations of how this process can be implemented and facilitated. The link between theory and practice is further supported by the inclusion of several vignettes that describe how this approach has been successfully employed in a number of organizations, including BASF and UNICEF.

Contents:

List of figures; List of tables; Acknowledgements; Preface

Vignette A: BASF; Strategizing out of the box

Vignette B: UNICEF; Metaphor and embodied realism

Analyzing embodied metaphors as an interpretive, hermeneutic endeavour; Vignette C: Voltigo (Fribourg)

Crafting strategy as a practice of embodied recursive enactment

Play, analogical reasoning and dialogue in the crafting of strategy; Vignette D: Hephata

Understanding organizations through embodied metaphors

Sensemaking through embodied metaphors in organization development; Vignette E: Privatbank

Strategy as a crafting practice; Vignette F: Worldvision New Zealand

The process of strategizing through crafting embodied metaphors

Glossary; Index.

Notes:

Title from publisher's bibliographic system (viewed on 05 Oct 2015).

Includes bibliographical references and index.

ISBN:

1-139-08863-7

1-107-21292-8

1-139-09008-9

1-139-09290-1

1-280-77591-2

1-139-09239-1

9786613686305

1-139-09099-2

1-139-09188-3

0-511-97551-1

OCLC:

782864213