Business strategies : types, benefits and effects on firm performance / Cindy Porter, editor.

Format:

Book

Contributor:

Porter, Cindy, editor.

Series:

Business issues, competition and entrepreneurship series.

Business Issues, Competition and Entrepreneurship

Language:

English

Subjects (All):

Strategic planning.

Physical Description:

1 online resource (71 p.)

Place of Publication:

New York, New York : Nova Science Publishers, Inc., 2015.

Language Note:

English

Summary:

Competitive advantage is the goal of global companies, and sport organizations are no exception. There are many ways to achieve a competitive advantage, but quality assurance is one of the most common ways to establish a firm's positive reputation. Offering quality products and services is an important subject in today's marketplace and establishes several benefits that enhance the value of the product or service from perspective of the sport fan. This book begins by discussing marketing quality and complaints among professional sport teams. The book continues to address a conceptual framework

Contents:

""BUSINESS STRATEGIES: TYPES, BENEFITS AND EFFECTS ON FIRM PERFORMANCE""; ""BUSINESS STRATEGIES: TYPES, BENEFITS AND EFFECTS ON FIRM PERFORMANCE""; ""LIBRARY OF CONGRESS CATALOGING-IN-PUBLICATION DATA""; ""CONTENTS""; ""PREFACE""; ""Chapter 1: MARKETING QUALITY AND COMPLAINTS AMONG PROFESSIONAL SPORT TEAMS: CASE STUDY""; ""ABSTRACT""; ""1. INTRODUCTION""; ""2. ASPECTS OF REPUTATION AND QUALITY OF SPORT ORGANIZATIONS""; ""3. IMPORTANCE AND IMPACT OF MANAGEMENT AND STANDARDS""; ""4. CASE STUDY: PITTSBURGH PIRATES""; ""5. CASE STUDY: PITTSBURGH STEELERS""

""6. GENERAL CONCLUSIONS AND MANAGERIAL IMPLICATIONS""""ACKNOWLEDGMENTS""; ""REFERENCES""; ""Chapter 2: ACONCEPTUAL FRAMEWORK FOR ANALYZING THE RELATIONSHIP BETWEEN COMPANIES AND STAKEHOLDER GROUPS WITH REGARD TO IMPLEMENTING PROACTIVE ENVIRONMENTAL STRATEGIES""; ""ABSTRACT""; ""1. INTRODUCTION""; ""2. CORPORATE SOCIAL RESPONSIBILITY AND STAKEHOLDER BEHAVIOR""; ""3. THE FOUNDATIONS OF STAKEHOLDER THEORY""; ""4. A CONCEPTUAL FRAMEWORK FOR ANALYZING THE RELATIONSHIP BETWEEN COMPANIES AND STAKEHOLDER GROUPS WITH REGARD TO IMPLEMENT PROACTIVE ENVIRONMENTAL STRATEGIES""; ""5. DISCUSSION""

""CONCLUSION""""REFERENCES""; ""Chapter 3: QUALITY STRATEGIES AND PROFITABILITY: A MULTILEVEL ANALYSIS IN THE MEAT INDUSTRY""; ""ABSTRACT""; ""INTRODUCTION""; ""LITERATURE REVIEW""; ""PROFITABILITY AND STRATEGIC GROUPS IN THE MEAT INDUSTRY""; ""REGRESSION ANALYSIS""; ""CONCLUSION""; ""REFERENCES""; ""INDEX""; ""Blank Page""

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

1-63463-720-8

OCLC:

899496530