Public relations and the making of modern Britain : Stephen Tallents and the birth of a progressive media profession / Scott Anthony.

Format:

Book

Author/Creator:

Anthony, Scott, author.

Language:

English

Subjects (All):

Tallents, Stephen, 1884-1958.

Tallents, Stephen.

Public relations--Great Britain--History.

Public relations.

Physical Description:

1 online resource (265 pages) : illustrations; digital file(s).

Edition:

1st ed.

Place of Publication:

Manchester, England : Manchester University Press, 2012.

Manchester, England : Manchester University Press, [2018]

System Details:

data file

Summary:

This title tells the story of how the unorthodox liberalism of the public sector 'Svengali' Stephen Tallents helped reshape public life for a new social, political and technological age.

Contents:

Machine generated contents note: 1.After the Great War: The origin of public relations

2.Beginnings: The Empire Marketing Board, 1926-1933

3.The Projection of England and documentary cinema

4.A triumph of public relations: The GPO, 1933-1935

5.The limits of public relations: The BBC and the Ministry of Information

6.Rebuilding the nation: The Festival of Britain and the formation of the Institute of Public Relations

7.Conclusion.

Notes:

Previously issued in print: 2012.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

1-5261-2966-3

OCLC:

1085617428