Minority women entrepreneurs : how outsider status can lead to better business practices / Mary Godwyn and Donna Stoddard.

Format:

Book

Author/Creator:

Godwyn, Mary, author.

Stoddard, Donna, author.

Language:

English

Subjects (All):

Minority businesswomen--United States.

Minority businesswomen.

Physical Description:

1 online resource (224 p.)

Edition:

1st ed.

Place of Publication:

Stanford, California : Stanford Business Books, 2011.

Language Note:

English

Summary:

Rich in resources and insights, this book tells the fascinating stories of a diverse group of successful minority business women who combine doing well with doing good. It shows that women who become entrepreneurs are often guided by caring values - thus providing impetus for a more caring way of living - and earning a living for us all.

Contents:

Copyright page; Contents; Acknowledgments; The 12 entrepreneurs; Introduction: challenging the elegant theories of economics; Part 1; 1. The unique position of minority women entrepreneurs; 2. Sociological explanations for inequality; 3. Challenging andchanging inequality; 4. Where did business-as-usual come from?; Part 2; 5. Minority women as business innovators; 6. Minority women in partnership with producers, vendors, and customers; 7. Minority women entrepreneurs as community members; Part 3; 8. Minority women entrepreneurs: challenges and opportunities; References

Appendix: Themes in women's entrepreneurship as a basis for qualitative interview analysisIndex; About the authors

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

Description based on print version record.

ISBN:

1-351-27851-7

1-907643-35-4

OCLC:

882252091