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Anomaly : How to Finally Stand Out From the Crowd.

EBSCOhost Academic eBook Collection (North America) Available online

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EBSCOhost Ebook Business Collection Available online

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Format:
Book
Author/Creator:
Miller, J. Isaac.
Language:
English
Subjects (All):
Success in business.
Physical Description:
1 online resource (180 pages)
Edition:
1st ed.
Other Title:
Anomaly
Place of Publication:
Newburyport : Morgan James Publishing, 2019.
Summary:
Anomaly provides proven financially conscious and easy-to-implement methods for those who want to turn heads, be memorable, and become the anomaly. Rather than rambling about high level topics that turn out to be nothing more than a plethora of cliché "rah rah" phrases that are supposed to get people excited about business, Zack Miller, an award-winning business man, shows readers what they can do today to grow their brand. Anomaly teaches readers how to stand out from the millions of people fighting for attention; addresses both online and in person strategies; helps readers grasp the concept of confidence when building an audience; showcases proven case studies of methods in action; and includes methods that cost less than the book itself. Whether they are a marketing professional or an individual striving to stand out from the crowd, Anomaly teaches readers things they can implement immediately to start seeing results--things they may not have thought about or believed they can do. For those who are tired of spinning their wheels and making no progress, Anomaly reveals how to start moving forward.
Contents:
Intro
Title
Copyright
Table of Contents
Acknowledgements
Introduction
Part 1: The Sales Funnel
Chapter 1: Why What You're Doing Isn't Working
Chapter 2: The Fundamentals No One Taught You
Chapter 3: Finding Your Niche and Figuring Out Where to Start
Chapter 4: Who Is Your Target Customer?
Chapter 5: The Sales Funnel
Chapter 6: Bringing Awareness
Chapter 7: Get Contact Information
Chapter 8: The Follow-Up
Chapter 9: Dig Deep
Chapter 10: Hard Sell
Chapter 11: 24-Hour Follow-Up
Chapter 12: Ongoing Support
Part 2: Becoming the Anomaly
Chapter 13: Inventory
Chapter 14: Promoting Yourself Is Not Being Cocky
Chapter 15: Rinse and Repeat
Chapter 16: Documenting
Chapter 17: The 50-Ten Challenge
Chapter 18: Apply for Awards
Chapter 19: Handwritten Cards
Chapter 20: The Ranking of Who Is Ready to Buy
Chapter 21: Repeatable Searchable Content
Chapter 22: How to Stand Out
Part 3: Anomalies in the Wild
Chapter 23: Introduction to the Anomaly
Chapter 24: Maximizing Your Social Profiles
Chapter 25: What to Do When You Get Press
Chapter 26: Relationships Are Critical in the Growth of a Business
Chapter 27: How to Showcase Your Portfolio
Chapter 28: Asking for Testimonials
Chapter 29: Promoting Social Reviews
Chapter 30: Landing Podcast Interviews
Chapter 31: How to Leverage Blog Posts
Chapter 32: Using Webinars and Courses
Chapter 33: Optimizing Facebook
Chapter 34: Twitter Hacks
Chapter 35: Proving Yourself on Reddit
Chapter 36: Using Quora to Become an Authority
Chapter 37: Landing Speaking Gigs
Chapter 38: Organizing and Hosting Meetups
Chapter 39: Email Marketing
Chapter 40: Building Calendars and Maps
Chapter 41: The End
About the Author.
Notes:
Description based on publisher supplied metadata and other sources.
ISBN:
9781642791761
1642791768
OCLC:
1235595359

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