The new industrial revolution : consumers, globalization and the end of mass production / Peter Marsh.

Format:

Book

Author/Creator:

Marsh, Peter, 1952-

Language:

English

Subjects (All):

Industrialization--History--21st century.

Industrialization.

Manufacturing industries--Technological innovations.

Manufacturing industries.

Consumption (Economics)--Social aspects.

Consumption (Economics).

Consumers' preferences.

Globalization--Economic aspects.

Globalization.

Physical Description:

1 online resource (321 p.)

Edition:

1st ed.

Place of Publication:

New Haven : Yale University Press, c2012.

Language Note:

English

Summary:

The rapid emergence of China and India as prime locations for low-cost manufacturing has led some analysts to conclude that manufacturers in the "old economies"-the U.S., U.K., Germany, and Japan-are being edged out of a profitable future. But if countries that historically have been at the forefront of events in manufacturing can adapt adroitly, opportunities are by no means over, says the author of this timely book. Peter Marsh explores 250 years in the history of manufacturing, then examines the characteristics of the industrial revolution that is taking place right now.The driving forces that influence what types of goods are made and who makes them are little understood, Marsh observes. He discusses the key changes in what is happening in manufacturing today, including advances in technology, a greater focus on tailor-made goods aimed at specific individuals and industry users, participation of many more countries in world manufacturing, and the growing importance of sustainable forms of production. With broad historical sweep and dozens of engaging examples, Marsh explains these changes and their import both for consumers making purchase choices and for manufacturers assessing how to participate successfully in the new industrial era.

Contents:

Frontmatter

Contents

Figures

Preface

CHAPTER 1 The growth machine

CHAPTER 2 The power of technology

CHAPTER 3 The spice of life

CHAPTER 4 Free association

CHAPTER 5 Niche thinking

CHAPTER 6 The environmental imperative

CHAPTER 7 China rising

CHAPTER 8 Crowd collusion

CHAPTER 9 Future factories

CHAPTER 10 The new industrial revolution

Notes

Bibliography

Index

Notes:

Description based upon print version of record.

Includes bibliographical references and index.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 24. Apr 2020)

ISBN:

9786613888457

9781283576000

1283576007

9780300191745

030019174X

OCLC:

817810042