A secret history of brands : the dark and twisted beginnings of the brand names we know and love / Matt MacNabb.

Format:

Book

Author/Creator:

MacNabb, Matt, author.

Language:

English

Subjects (All):

Brand name products--History.

Brand name products.

Physical Description:

1 online resource (166 pages, 28 unnumbered pages of plates) : illustrations, photographs

Place of Publication:

2017.

Barnsley, England : Pen & Sword History, 2017.

Summary:

We live our lives immersed in name brand products. It's hard to drive down the street without seeing a plethora of chain restaurants, car dealerships, branded clothing they're all around us. What most of us don't know is that the origins of many of the most well-known and beloved brands in the world are shrouded in controversy, drug use and sometimes even addled with blatant racism. A Secret History of Brands cuts through the rumours and urban legends and paints a picture of the true dark history of famous brands, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW among others. Explore the mystery of the cocaine content of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is famous for Asprin, but began their journey with Heroin, and how Kellogg's Corn Flakes were crafted to deter sexual arousal.

Contents:

Chapter 1. Coca-Cola : the drug-addled drink

Chapter 2. Hugo Boss : Nazi fashion

Chapter 3. Henry Ford : the Jewish conspiracy

Chapter 4. Adidas & Puma : cogs in the Nazi war machine

Chapter 5. Chanel : Hitler's seductive spy

Chapter 6. Bayer : heroin and genocide

Chapter 7. Kellogg's : corn flakes and the war on sex

Chapter 8. Winchester : guns to ghosts

Chapter 9. Bakelite : killer plastic.

Notes:

Includes bibliographical references

Description based on online resource; title from PDF title page (ebrary, viewed September 23, 2017).

ISBN:

9781473894204

1473894204

9781473894181

1473894182

9781473894198

1473894190