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The billion dollar byte : turn big data into good profits, the datapreneur way / D. Justhy.

EBSCOhost Academic eBook Collection (North America) Available online

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Format:
Book
Author/Creator:
Prasad, Justhy Deva, author.
Language:
English
Subjects (All):
Information technology--Management.
Information technology.
Intellectual capital--Management.
Intellectual capital.
Big data.
Business planning.
Physical Description:
1 online resource (177 pages) : illustrations
Edition:
1st ed.
Other Title:
Turn big data into good profits, the datapreneur way
Place of Publication:
New York : MJ, [2018]
Summary:
The Billion Dollar Byte equips high-level businesspeople and technologists with the tools and strategies to leverage Big Data to drive ethical "Good Profit." Traditional legacy companies need a framework for making data strategy central to their business models in the same way that the newer Digital Native companies have. The Billion Dollar Byte provides that framework by providing concrete models for creating smart data infrastructures, accurately weighing the value of data and data systems, investing in the right technologies, hiring entrepreneurial people with tech skills, leveraging the full value of data, and much more. It aims to help companies aligns their data strategy with their business model. There is a special importance placed on attracting and retaining the right entrepreneurial-minded technologists that can help leverage data for profit.
Contents:
Intro
Title
Copyright
Table of Contents
Chapter 1 Are You Data Partying Like It's the Nineties or Are You Just Stuck?
Chapter 2 The Digital Era and the End of the Industrial Age
Chapter 3 If You're Skeptical About Big Data, You're Not Alone
Chapter 4 Data Creates Enterprise Value, Not Just Jobs
Chapter 5 Data Strategy: Data Assets Are Better Than Data Liabilities
Chapter 6 How Data Intersects with Your Business Model and Business Strategy
Chapter 7 What the Life Cycle of Data Says About Your Enterprise
Chapter 8 Going Digital Globally: The Right Way to Do It
Chapter 9 Data Breaches and How to Avoid Them
Chapter 10 The DAAS Index: "Page Ranking" for Your Data
Chapter 11 Setting Up Your Team Members to Win with Data
Chapter 12 How You Can Turn Big Data into Good Profits
Chapter 13 Getting Started with Big Data and Emerging Technologies
About the Author
Free Resources for the Executive
Endnotes.
Notes:
Description based on print version record.
ISBN:
9781683504290
1683504291

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