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Strategic thinking : a comprehensive guide / Frederick Betz.
- Format:
- Book
- Author/Creator:
- Betz, Frederick, 1937- author.
- Series:
- Gale eBooks
- Language:
- English
- Subjects (All):
- Strategic planning.
- Business planning.
- Organizational effectiveness.
- Physical Description:
- 1 online resource (xi, 355 pages) : illustrations (chiefly color)
- Edition:
- First edition.
- Place of Publication:
- United Kingdom : Emerald, 2016.
- Summary:
- "By using actual histories of business successes and failures to illustrate theoretical concepts in strategic thinking, this book provides a fully comprehensive and practical view of the issues and current debates in leadership strategic thinking. Leadership and strategy are intricately connected--it is a crucial responsibility of any leader to formulate strategy, and in an organization, only the leader has the power to implement strategic change. Strategic thinking requires both idealism and realism--to imagine a better world, and to acquire the resources, skills and organization to get there. However, most organizations focus on short-term thinking for their employees and leave long-term strategy to the executives. But no high-level executive in any organization has full scope of operations--thus, for realistic strategy, there is a need for good top-down and bottom-up communication. When organizational communication is only top-down, high-level strategy can become only wishful thinking by the CEO."-- Provided by publisher.
- Contents:
- Preface
- Strategic vision
- Strategic venture
- Strategic management
- Strategy theory
- Strategic business model
- Diversification strategy
- Strategy scenarios
- Change in societies
- Strategic dishonor
- Strategic planning.
- Notes:
- Includes index.
- Includes bibliographical references.
- Print version record
- OCLC:
- 973932899
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