The art & craft of case writing / William Naumes and Margaret J. Naumes.

Format:

Book

Author/Creator:

Naumes, William, author.

Naumes, Margaret J., author.

Series:

Gale eBooks

Language:

English

Subjects (All):

Case method.

Textbooks--Authorship.

Textbooks.

Physical Description:

1 online resource (xxii, 314 pages).

Edition:

3rd ed.

Other Title:

Art and craft of case writing

Place of Publication:

Armonk, N.Y. : M.E. Sharpe, 2012.

Language Note:

English

Summary:

Filled with helpful checklists, charts, and suggestions for further reading, this practical, comprehensive, and multidisciplinary guide takes readers through the entire case-writing process, including skills for writing both teaching cases and research cases. This edition includes new discussions of students as case writers, and how to interpret and respond to reviews, as well as updated and expanded material on video, multimedia and Internet cases.

Contents:

Title Page; Contents; Preface; Prologue: The Power of Storytelling; 1. What Is a Case and Why Write One?; 2. Objectives-Key to the Case; 3. Finding a Case Site and Gathering Data; 4. Research Cases; 6. Organizing the Case; 7. Testing and Refining the Teaching Case; 9. Notes, Case Series, and Other Supplements; 10. Alternative Case Formats; Appendix I. Case Example-First Draft; Appendix III. Case Example-Published Version; References; For Further Reading:; About the Authors; Index

Notes:

Description based on print version record.

Includes bibliographical references and index.

Description based on publisher supplied metadata and other sources.

ISBN:

9786613321602

9781317458326

131745832X

9781315700267

1315700263

9781317458333

1317458338

9781283321600

1283321602

9780765627780

0765627787

OCLC:

761369132