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Event marketing.

Academic Video Online: Premium - United States Available online

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Format:
Video
Contributor:
D.E. Visuals (Firm)
Series:
Academic Video Online
Language:
English
Subjects (All):
Marketing--Management.
Marketing.
Publicity.
Special events industry.
Special events--Marketing.
Special events.
Special events--Planning.
Genre:
Educational films.
Physical Description:
1 online resource (22 min.)
Place of Publication:
Sunrise, FL : D. E. Visuals, 2010.
Language Note:
In English.
Original language in English.
Summary:
Discusses both the marketing of an event and marketing with an event. Covers social entertainment events such as fairs, festivals, cause-related, and street events. Also covers business events such as trade shows, seminars and expos.
Notes:
Title from resource description page (viewed March 29, 2016).
OCLC:
780140842

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