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The Coca-Cola bottle.

Academic Video Online: Premium - United States Available online

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Format:
Video
Contributor:
Marengo, Alex.
Robinson, Jancis, narrator.
BBC Education & Training.
Series:
Academic Video Online
Design classics ; series 1, no. 2
Language:
English
Subjects (All):
Coca-Cola Company--History.
Coca-Cola Company.
Carbonated beverage bottles.
Soft drink industry--History.
Soft drink industry.
Soft drink industry--Marketing.
Genre:
Nonfiction television programs.
Physical Description:
1 online resource (25 min.).
Other Title:
Original container title: Coke bottle
Place of Publication:
London, England : BBC, 1987.
Language Note:
In English.
Original language in English.
Summary:
Traces the success of the packaging and marketing of Coca- Cola. The Coca-Cola bottle is a corporate totum and has become world famous, a classic of modern package design.
Notes:
Title from resource description page (viewed March 29, 2016).
OCLC:
808814159

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