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Marketing strategy for small business.
- Format:
- Video
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Marketing--Management.
- Marketing.
- Small business.
- Genre:
- Educational films.
- Physical Description:
- 1 online resource (24 min.)
- Place of Publication:
- Sunrise, FL : D. E. Visuals, 2008.
- Language Note:
- In English.
- Original language in English.
- Summary:
- Presents the need for a business plan, a marketing plan, and identified target markets prior to commencing operations. Discusses implementing marketing strategies as they relate to place, product, promotion, and price.
- Notes:
- Title from resource description page (viewed March 29, 2016).
- OCLC:
- 780141016
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