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60 minutes. Cracking open your wallet / produced by Andrew Wolff.
- Format:
- Video
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Advertising--Psychological aspects.
- Advertising.
- Commercial products--Psychological aspects.
- Commercial products.
- Genre:
- Television news programs.
- Physical Description:
- 1 online resource (9 min.)
- Other Title:
- Cracking open your wallet
- Sixty minutes. Cracking open your wallet
- Place of Publication:
- New York, NY : Columbia Broadcasting System, 2005.
- Language Note:
- In English.
- Original language in English.
- Summary:
- July 14, 2005 - Why do we buy the things we buy? The person who can solve those mysteries stands to make a fortune, and many of America's largest companies think they've found him. Jim Stewart reports.
- Notes:
- Title from resource description page (viewed Feb. 9, 2015).
- OCLC:
- 904559335
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