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What is a price? : Basics of economic literacy / by Jeffrey Schrank.

Academic Video Online: Premium - United States Available online

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Format:
Video
Contributor:
Schrank, Jeffrey., Director.
Series:
Academic Video Online
Language:
English
Subjects (All):
Capitalism.
Genre:
Educational films.
Physical Description:
1 online resource (21 min.).
Place of Publication:
Chicago, IL : Learning Seed, 2006.
Language Note:
In English.
Original language in English.
Summary:
Everything has a price tag. But who sets all these prices? What hides behind a price tag? How does price control your life? We all know 'the best things in life are free' and 'you can't buy happiness,' right? So why do we insist on putting a price on just about everything? Well, we don't. That's the first of many surprising lessons viewers learn in What Is a Price?: a price is not an arbitrary number someone 'puts' on something. Viewers learn that a price is information disguised as a number. They understand how it influences consumer behavior, sends a message from the producer, allows the consumer to talk back, and plays a vital role in a market economy.
Notes:
Title from resource description page (viewed Mar. 12, 2014).
OCLC:
874048970

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