1 option
McNealy : 'Call of Duty' is a good bang for the buck / produced by Bloomberg.
- Format:
- Video
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Consumers.
- Consumption (Economics).
- Retail trade.
- Video games.
- Genre:
- Television news programs.
- Physical Description:
- 1 online resource (4 min.).
- Place of Publication:
- New York : Bloomberg, 2012.
- Language Note:
- In English.
- Original language in English.
- Summary:
- PJ McNealy, chief executive officer of Digital World Research, talks with Bloomberg's Nicole Lapin about Activision Blizzard reporting more than $500 million in retail sales from 'Call of Duty: Black Ops II' in the first 24 hours of the game's release. They speak on Bloomberg Television's 'Bloomberg West.'
- Notes:
- Title from resource description page (viewed Apr. 28, 2014).
- OCLC:
- 890732178
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