Measuring and managing profitable group fitness : the key to membership retention / presented by Sara Kooperman.

Format:

Video

Contributor:

Kooperman, Sara., Speaker.

Healthy Learning Videos., Production company.

Series:

Academic Video Online

Language:

English

Subjects (All):

Physical fitness centers--Management.

Physical fitness centers.

Physical fitness centers--Marketing.

Physical fitness.

Genre:

Educational films.

Nonfiction films.

Physical Description:

1 online resource (90 min.)

Place of Publication:

Monterey, CA : Healthy Learning, 2011.

Language Note:

In English.

Original language in English.

Summary:

Measuring and Managing Profitable Group Fitness: The Key to Membership Retention discusses the growing focus on membership retention and managing by the numbers. The video explains how facilities can streamline their group exercise department and how they could use group fitness as a retention tool. The video also details specific actions that clubs can take to ensure that their group-fitness efforts are successful.

Notes:

Title from resource description page (viewed Mar. 23, 2015).

OCLC:

905728525