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Kate Spade customer always wants more : CEO leavitt / produced by Bloomberg.
- Format:
- Video
- Author/Creator:
- Bloomberg News (Firm), author, issuing body.
- Series:
- Academic Video Online
- Language:
- English
- Subjects (All):
- Branding (Marketing).
- Fashion merchandising.
- Product management.
- Genre:
- Television news programs.
- Physical Description:
- 1 online resource (3 min.).
- Place of Publication:
- New York : Bloomberg, 2013.
- Language Note:
- In English.
- Original language in English.
- Summary:
- Craig Leavitt, chief executive officer at Kate Spade and William McComb, chief executive officer at Fifth & Pacific, talk with Betty Liu about fulfilling their customers' needs while growing the brand and expanding their products' reach. They speak on Bloomberg Television's 'In The Loop.'
- Notes:
- Title from resource description page (viewed Apr. 28, 2014).
- OCLC:
- 890731834
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