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Springer Nature business video. How to develop a social media strategy / produced by Springer Nature.

Academic Video Online: Premium - United States Available online

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Format:
Video
Contributor:
Sutherland, Karen, Dr., on-screen presenter.
Springer Nature (Firm), film distributor, production company.
Series:
Academic Video Online
Language:
English
Subjects (All):
Internet marketing.
Internet advertising.
Social media.
Social media--Economic aspects.
Communication in organizations.
Internet in public relations.
Genre:
Educational films.
Instructional films.
Physical Description:
1 online resource (50 minutes)
Other Title:
How to develop a social media strategy
Place of Publication:
London, England : Springer Nature, 2021.
Language Note:
In English.
Original language in English.
System Details:
video file
Summary:
In this video you will learn why a social media strategy is essential to support the achievement of organisational goals and the process to develop one to connect with specific target audiences. This video will be useful for undergraduates, postgraduates and practitioners who are studying or practicing social media management.
Notes:
Title from resource description page (viewed January 31, 2023).
OCLC:
1369591155

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