Protecting the brand : busting the bootlegs / Peter Hlavnicka and Anthony M. Keats.

Format:

Book

Author/Creator:

Hlavnicka, Peter, author.

Keats, Anthony M., author.

Series:

Business law and corporate risk management collection.

Business law and corporate risk management collection

Language:

English

Subjects (All):

Marketing.

Physical Description:

1 online resource (448 pages)

Edition:

First edition.

Other Title:

Busting the bootlegs

Place of Publication:

New York, NY : Business Expert Press, LLC, [2022]

System Details:

Mode of access: World Wide Web.

System requirements: Adobe Acrobat reader.

Summary:

Protecting the Brand, Volume II: Busting the Bootlegs follows Volume I which provides a unique combination of legal and business best practices related to intellectual property protection. This second volume showcases U.S. states specific legal statues and examples related to the legal approach to counterfeiting and grey market issues. The primary emphasis is to provide advice to U.S. companies navigating the complex domestic legislation and provide a single source of reference for both law practitioners and those tasked with intellectual property rights enforcement and compliance who need to understand the applicable state legislation. Both volumes of this book are focused on leveraging trademark enforcement while also commenting on copyright and patent enforcement, establishing a framework for successful brand protection in the future.

Contents:

Cover

Halftitle

Title

Copyright

Description

Contents

Foreword

Preface

Acknowledgments

Chapter 1: State Civil and Criminal Anti-Counterfeiting Statutes

Chapter 2: Federal Criminal Law

Chapter 3: Using the Lanham Actto Combat Grey and Counterfeit Goods

Chapter 4: The Material Difference: Sections 32, 43(A), and 42 of the Lanham Act and Section 526 of the Tariff Act

About the Authors

Index

Adpage

Backcover.

Notes:

Includes bibliographical references and index.

Description based on publisher supplied metadata and other sources.

Description based on print version record.

Other Format:

Print version: Hlavnicka, Peter Protecting the Brand

ISBN:

9781637422076

1637422075

OCLC:

1311078110