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Mastering Marketing : A Comprehensive Introduction to the Skills of Developing and Defending Your Company's Revenue
- Format:
- Book
- Author/Creator:
- Ruskin-Brown, Ian
- Language:
- English
- Physical Description:
- 1 online resource (1 online resource)
- Place of Publication:
- London : Thorogood Jan. 1999 La Vergne : MyiLibrary [Distributor]
- Summary:
- This title provides a written explanation of the core skills and concepts needed to market your business profitably. It provides techniques for building and maintaining a long-term profitable market position.
- ISBN:
- 1-280-23368-0
- 9786610233687
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