1 option
Media research, 1970-1986 : Research, reports & data; Annual reports & internal brochures; Memoranda & correspondence; Schedules 1970-1986.
- Format:
- Book
- Series:
- J. Walter Thompson: Advertising in America
- Language:
- English
- Physical Description:
- 1 online resource
- Place of Publication:
- Marlborough, Wiltshire : Adam Matthew Digital, 2018.
- Summary:
- Description: Booklets produced by JWT's Media Resources and Research departments concerning television viewership, circulations, and other data relating to media consumption. Includes items concerning the new media, new research outputs, and the role of the Super Bowl and other television highlights.
- Notes:
- Description based on online resource (viewed on May 30, 2018).
- Access Restriction:
- Restricted for use by site license.
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