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The History of Miracle Whip / The History of Cheese Spreads : Research, reports & data 1952-1953.

J. Walter Thompson: Advertising America Available online

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Format:
Book
Contributor:
Adam Matthew Digital (Firm), digitiser.
Series:
J. Walter Thompson: Advertising in America
Language:
English
Physical Description:
1 online resource
Place of Publication:
Marlborough, Wiltshire : Adam Matthew Digital, 2018.
Summary:
Description: A history of Thompson's advertising for, and role in the creation of Miracle Whip and cheese spreads. Includes data on the consumption of Kraft products, histories of individual products, and rules for creating advertisements.
Notes:
Description based on online resource (viewed on May 30, 2018).
Access Restriction:
Restricted for use by site license.

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