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The Making of the MMM Commercial.
- Format:
- Video
- Series:
- Advertising and TV commercial production series
- Language:
- English
- Subjects (All):
- Advertising.
- Physical Description:
- 1 online resource (1 video file)
- Distribution:
- London: Bloomsbury Video. Bloomsbury Publishing. 2022.
- Other Title:
- Bloomsbury Video Library.
- Place of Publication:
- South Melbourne: AFTRS . 1968.
- Biography/History:
- Producer, Marion Cooke; director, Jo Lane; presenters, David Droga, Alex Proyas, Paul Nichola. .
- Summary:
- The first TV commercial for new FM radio station 'MMM' was one of the most interesting and technically brilliant pieces of visual advertising Australia had ever seen. Here viewers are introduced to the technical elements of concept development, complex animation, special visual effects and light manipulation, together with a shot-by-shot explanation of how the commercial was made. .
- Credits:
- Director, Jo Lane ; producer, Marion Cooke.
- ISBN:
- 9781350910263
- OCLC:
- 1356503619
- Access Restriction:
- Restricted for use by site license.
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