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Fixing the college fundraising crunch / editors Liz McMillen and Stacy Palmer.
- Format:
- Book
- Language:
- English
- Subjects (All):
- Universities and colleges--United States--Endowments.
- Universities and colleges.
- Benefactors--Charitable contributions--United States.
- Benefactors.
- Education, Higher--United States--Finance.
- Education, Higher.
- Benefactors--Charitable contributions.
- Education, Higher--Finance.
- Universities and colleges--Endowments.
- United States.
- Physical Description:
- 37 pages : color illustrations ; 28 cm
- Place of Publication:
- Washington, D.C. : The Chronicle of Philanthropy, [2018]
- Contents:
- 1. Why fundraising needs fixing
- 2. 6 ways to shake up the annual fund
- 3. Turn your college into a cause
- 4. Winning over young alumni
- 5. Tapping into tomorrow's big donors.
- Local Notes:
- Acquired for the Penn Libraries with assistance from the James Hosmer Penniman Book Fund.
- OCLC:
- 1077051092
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